Port Village Busan 2026 (June 4 – June 21)

Port Village Busan 2026, a large-scale market designed under the concept of a mysterious underwater village, will be held at Pier 1 of Busan Port in Jung-gu, Busan. Set against the backdrop of the world beneath the sea of Busan Port, this massive market spans an area of approximately 4,300 pyeong, offering an exclusive opportunity to experience and enjoy all its contents only at Port Village Busan for just 12 days. Over 60 of the hottest local and popular brands of Busan will participate together, providing a wide variety of food, sights, and entertainment inspired by the underwater village concept.

Special Limited Menu Items by Star Chefs and Local Brands

The event showcases a differentiated culinary experience collaborated on by star chefs and renowned brands. Alongside the signature and exclusive menu items created by over 60 local brands specifically for Port Village Busan, a special limited menu developed through a collaboration between Chef Kang Leo and Port Village Busan will be unveiled. Furthermore, a diverse array of flavors will enhance the dining pleasure, featuring special collaborative limited menu items between Busan's iconic traditional joints and trendy hot spots, as well as exclusive limited menus from Busan's Michelin-starred brands.

Underwater Village-Themed Lifestyle Market and Pop-up Stores

A special lifestyle market will be operated to maximize the immersive feeling of the underwater village. The venue will feature signature menus from various local brands, living and lifestyle gift shops, and pop-up stores, offering a carefully curated selection for finding special gifts. In particular, the 'Underwater East Gate Market' and 'Underwater West Gate Market'—immersive lifestyle markets that perfectly embody the lore of the underwater village—will be established to present a unique spectacle for visitors.

Immersive Experiential Content and Encounters with NPCs

Signature content is prepared to help visitors fully experience and feel the underwater village atmosphere. On-site, creative contents unique to Port Village Busan, such as bubble shows, a bubble studio, and gatherings, will take place. In line with the underwater village theme, visitors can also experience unusual and distinctive fun by directly meeting and interacting with various NPCs within the venue, including Poseidon, the Dragon King, and SpongeBob.